Create and apply weights to as many criteria as you’d like (using DataFox data and your own), and prioritize accounts accordingly. Update your model yourself, anytime.
Sales and marketing organizations can together define a unified strategic direction by ranking all potential target companies.
Understanding scoring criteria is as important as seeing the score itself. Transparency builds reps’ confidence in scores, provides easy talk tracks, and drives feedback.
“With the DataFox account score, any of our reps can go in, take a look at a company that scored high, and actually see the breakdown and understand why. It really helps me win a lot of credibility with my sales team.”